Fashion Week Alabama

Fashion Week Alabama is one of the premiere fashion shows in the state of Alabama. ME-Creative Agency, LLC designed the official logo of the organization and the creative concepts for season 2013.

The concept of the logo is inspired by the catwalk that you would expect from fashion shows. Both the male and female models are positioned to illustrate attitude, style, and confidence. The color red is a familiar color palette of Alabama but we did not want it to be overpowering. The type choice is simple while avoiding the cliche script style font choices of most Fashion organizations.